Everyone loves a winner, right? Irish Olympic chiefs start sponsorship hunt for Paris 2024

Undoubtedly, Tokyo 2020 smashed all records as the most lucrative sponsorship event in history, and on the flip side, the most expensive Olympics ever recorded for sponsors

GOLD ON THE STREETS: While Olympic gold medal-winner Kellie Harrington’s homecoming sparked celebrations on the streets of Dublin, the OFI is celebrating success in terms of reputation, brand-building, and commercial partnerships. Picture: RollingNews.ie

‘Faster – Higher – Stronger’? 

Let’s try: ‘Costlier – Pricier – Richer’.