Dubai Duty Free to extend Irish Open and Derby backing

Dubai Duty Free chief executive Colm McLoughlin has underlined his company’s commitment as title sponsor to both the Irish Open and Derby by expressing his wish to see the prize money for both events increase during its involvement.

Dubai Duty Free to extend Irish Open and Derby backing

Dubai Duty Free chief executive Colm McLoughlin has underlined his company’s commitment as title sponsor to both the Irish Open and Derby by expressing his wish to see the prize money for both events increase during its involvement.

Irishman McLoughlin, 76, yesterday revealed the duty free operator was extending its title sponsorship of the Dubai Duty Free Irish Derby for another five years while emphasising his philosophy that the bigger the prize fund the greater the publicity and by extension the better value for sponsors.

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