Sponsors ask for name change to honour Seve

The sponsors of the match introduced in 2000 to mark the contribution Seve Ballesteros made to European golf have suggested a name change following the Spanish star’s death earlier this month.

The sponsors of the match introduced in 2000 to mark the contribution Seve Ballesteros made to European golf have suggested a name change following the Spanish star’s death earlier this month.

The suggestion to the European Tour is simply to change the title of September’s event between Continental Europe and a Britain and Ireland side from the “Vivendi Trophy with Seve Ballesteros” to the “Vivendi Seve Trophy”.

It was purely as the Seve Trophy that the first five matches in the series were played and there are bound to be those who wish it to return to that.

A statement said: “Vivendi today announced that Jean Rene Fourtou, chairman of the Vivendi Supervisory Board, has suggested to the PGA European Tour that the ’Vivendi Trophy with Seve Ballesteros’ be renamed to ’The Vivendi Seve Trophy’, in memory of Severiano Ballesteros, who really knew, amongst other things, how to develop and support the spirit of match play and golf as an all-round game.

“During the day’s press conference Scott Kelly, Marketing Director of the PGA European Tour, emotionally welcomed the change on behalf of the PGA European Tour.”

More in this section

Price info
IE_180_logo
Price info

Subscribe to unlock unlimited digital access.
Cancel anytime.

Terms and conditions apply

Ireland's Top 10 Hidden Gems

Ten of the best golf courses in Ireland that too few people know about.

Read Here
Sport
Newsletter

Latest news from the world of sport, along with the best in opinion from our outstanding team of sports writers

Sign up
IE_logo_newsletters

Select your favourite newsletters and get the best of Irish Examiner delivered to your inbox