America immune to Ryder fever

The US PGA was widely criticised last month for staging the fourth major of the year just as London and most of the rest of the world were enjoying the final weekend of the Olympics.

It was a clumsy oversight, considering the struggles of golf to consistently attract a mainstream audience.

Any other winner would have fallen by the wayside in the sports news cycle but Rory McIlroy managed to receive some fanfare for his victory, not just for the manner of how he achieved it but also because of his popularity in American golfing circles.