GAA to give the GPA €6m per annum as part of new agreement

The GAA will provide the GPA with over €6 million per annum over three years (2017-19) as part of their new framework agreement – a jump of almost two and a half times the value of their current deal,
.In a new initiative, 15% of the GAA’s net central commercial revenue (media coverage, sponsorship, franchising, licensing) will be handed over to the official players’ body. In 2015, that figure was €2m but €2.5m is the minimum guaranteed.