Sunday TV clash does not worry Setanta boss

SETANTA chief executive Niall Cogley is confident that there will be a sufficient appetite among armchair fans to justify the GAA’s decision to hand simultaneous live Sunday broadcasting rights to two competing stations.

Setanta and TG4 will be screening Sunday afternoon league matches throughout the upcoming NFL and NHL campaigns and Cogley is unconcerned about any competition for viewing figures which may arise.

“You always want to maximise everything but we walked into this with our eyes wide open.