Ian Mallon: Why would Revolut risk a renowned strategy for FAI?
Why would Revolut change an entire marketing and business process which has been responsible for an unprecedented growth strategy?
Chairman of the FAI international and high performance committee Packie Bonner, left, FAI chief executive Jonathan Hill, centre. Pic: Seb Daly, Sportsfile
If the commercial chit-chat about Revolut and the FAI is true - and remember these are just highly-speculated, much-discussed rumours for now – then the key question is: why?
Why would Revolut change an entire marketing and business process which has been responsible for an unprecedented growth strategy, one which has built the world’s most successful and rapidly expanding fintech operator, just to get into bed with Irish football?
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