Craft design duo Superfolk example the rise of their Co Mayo based brand

Carol O’Callaghan looks at the rise and rise of craft design duo, Superfolk, currently riding a wave of demand. 

This year just past saw everything take off for Superfolk, an up-and-coming Irish interior brand that is also garnering an international reputation.

For its principals, Gearóid Muldowney and Jo Anne Butler, 2016 is already promising to be equally busy while they work to keep up with demand for their products, and at the same time, await the imminent arrival of their most recent collaborative project — their first baby.