Election 2024: Fight for votes will be online as much as on the doorsteps

Online campaigns see parties canvass without pounding pavements

Taoiseach Simon Harris was out canvassing for votes in Carnew Mart, Co Wicklow, on Saturday. Picture: Fergal Phillips 

As the country prepares to head to the polls, will the TikTok Taoiseach retain his title or do followers actually follow through in real life?

Over the past decade, the fight for votes has taken place online just as much as on the doorsteps but even in the four years since the last general election the social media landscape has changed drastically.