Purls of wisdom: The faces behind the revival of Irish knitwear

For decades, Irish knitwear was more prominent in souvenir shops than runways. Now, everyone from Taylor Swift to Sarah Jessica Parker is embracing Irish wool. Holly Warren looks at how our ancient craft became cool 

The cast of How to Gael in their IrelandsEye báiníns. Picture: Bríd O'Donovan

For decades, Irish knitwear was more prominent in a souvenir shop than on a fashion runway. Aran jumpers and heavy cardigans carried a reputation for being durable but dowdy, practical garments rather than style statements. That perception is shifting.

Irish knitwear is undergoing a renaissance. From Taylor Swift sporting Aran in her folklore album rollout, to Sarah Jessica Parker being spotted in Donegal’s Triona Design, it seems our knitwear is being freshly recognised for its craft, versatility, and contemporary appeal.