How Durex can recover from its product recall

The condom maker Durex is in brand crisis mode after it was forced to issue a recall of some of its products over fears they could split. Durex is not the first company to suffer from high profile product recalls.

How Durex can recover from its product recall

Liz Breen

The condom maker Durex is in brand crisis mode after it was forced to issue a recall of some of its products over fears they could split. Durex is not the first company to suffer from high profile product recalls.

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