Terry Prone: Ireland's 'greatest generation' have suffered greatly in the pandemic
Older people have become the disappeared and now see a vaccine as a passport, not just to the hugging of grandchildren, but to the resumption of full citizenship.
When youâre a crisis manager, the first thing is your phone alerting you to a problem. Second, it starts ringing with âhave you heard?â calls. Thirdly, the texts start to come in from those directly involved in the crisis, whatever that crisis is. The sequence is immutable.
The texts and emails from those in the maelstrom tend to start the same way. Just as messages from publicists tend to start with an utterly spurious hope that youâre keeping well, the messages from those involved in an emerging stinker story tend to begin with this formula: âIâm sorry,â they say, âI never seem to contact you except in a crisis.âÂ
Revoiced
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