Good communications advice is all about common sense, not spin

Oxfam admitted it made ‘a serious error” by hiring a man who previously been dismissed over sexual misconduct allegations, writes Terry Prone

Two weird compulsions take over in public-facing organisations when they hit a crisis. The organisations can be governments or major corporations or NGOs in the charity or development area. It doesn’t matter what sector they’re in, the same two urges take over. Always.

The first is, in the words of the anxious, “to put something out”.