Love your loaf- Bread is indeed life

THERE aren’t too many phrases in today’s lexicon that seem as vulnerable to revision as “the best thing since the sliced pan”. 

Love your loaf- Bread is indeed life

For many reasons, consumer subjugation foremost amongst them, today’s sliced pan can epitomise factory food produced relentlessly on a grand, industrial scale. So much so that phrase might be revised in a 360-degree way ... “the worst thing since the sliced pan”.

In a world where so many of us are time-poor, this seems an inevitable concession.

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