International Rugby Experience unable to turn a profit, sources say

The rugby experience has attracted roughly 60,000 visitors to its city centre location since it opened. However, it is understood that initial expectations for the concept were that in excess of 100,000 people would visit the centre each year. Picture: Paul Lehane

Limerick City Council failed to agree a deal to take over the International Rugby Experience in the city after coming to the conclusion that the attraction could not turn a profit.

The experience, which has been operational for just under 18 months, delivered an announcement on Thursday that it will close in December with the loss of roughly 50 jobs.