December 23 on course to be busiest day for Christmas shopping
AIB's Christmas Spend Trend found that women spend more than men on shopping in the run up to Christmas, except on Christmas Eve.
Customers carried out 2.8m transactions in shops on December 23 last year, making it the busiest day of the year for in-store shopping, and this year will be no different, according to new data from AIB.
Spending on December 23 was 84% higher than the average day last year, with the busiest time between 12pm and 1pm, when over €12m was spent in one hour alone.



