Grocery inflation hits record high as shoppers struggle with cost of living

Consumers are increasingly opting for retailer own-brand labels over brands. File picture: iStock

Shoppers forked out an additional €113.56 in the 12 weeks to February 19 compared with the same time last year as record grocery price inflation took hold.

New data from analysts Kantar Ireland showed inflation was at 16.4% last month, despite the Irish grocery market being described as “more competitive than ever”.