Call for TV advertisement to counter 'shockingly' low awareness of sepsis

Irish Sepsis Foundation founder Doireann O’Mahony (pictured) said the advert would reach mass audiences and would be a cost-effective use of funding. File picture

A television advertisement highlighting the symptoms of sepsis is needed due to the “shockingly” low level of public awareness of the often-fatal condition, an Oireachtas committee has heard.

Irish Sepsis Foundation founder Doireann O’Mahony said the advert would reach mass audiences and would be a cost-effective use of funding. Joe Hughes, whose son Sean, a rapper also known as Lil Red, died from sepsis at the age of 15, said he had never heard about the condition before his son’s death.