ASAI: Social media influencers should inform customers if using post-production techniques

Social media influencers should not mislead their followers with digitally enhanced products they are promoting.

ASAI: Social media influencers should inform customers if using post-production techniques

Social media influencers should not mislead their followers with digitally enhanced products they are promoting.

That is according to the head of the Advertising Standards Authority of Ireland, who says customers should be able to make an informed decision about whether to buy a product or not.

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