The Irish Society for the Prevention of Cruelty to Animals (ISPCA) has launched a nationwide campaign to discourage tail docking after it became an offence under recent legislation.
The ISPCA recently rescued 28 puppies that had their tails illegally docked.
All of the puppies rescued had their tails illegally removed without anaesthetic, and for no reason other than appearance.
In the past it was standard practice to dock the tails of certain breeds of dogs, however modern veterinary thinking considers this to be unnecessary.
ISPCA Ambassador Caroline Morahan said: "As a huge animal lover, I can’t imagine the extreme pain and distress these defenceless puppies endured.
"A dog’s tail is an important tool in canine social behaviour and with the loss of their tails, it will affect their ability to communicate and express themselves throughout their entire lives.
"I am delighted to be involved in the ISPCA’s 'Get Tails Wagging' campaign to put an end to this unnecessary suffering."
ISPCA Chief Inspector Conor Dowling added: "Pet owners should be aware that if your new puppy’s tail has been docked, it has been done so illegally and you should report it to the Gardaí or the ISPCA National Animal Cruelty Helpline on 1890 515 515 and we will investigate and prosecute.
"If you have purchased a puppy that has been docked and if you did not ask for it to be docked then you have done nothing wrong and no case can be taken against you."