Soft drink firms say sugar tax threatens jobs without improving public health

Soft drinks manufacturers claim a sugar tax could cost them €60m a year and cut revenue to the State while failing to improve public health.

Soft drink firms say sugar tax threatens jobs without improving public health

In a plea to Finance Minister Michael Noonan to abandon plans to introduce the new tax in the October budget, the Irish Beverage Council (IBC) says the sugar penalty would be an “all cost, no benefit” measure.

A sugar tax has been considered for several years as a way of discouraging the consumption of sugar-sweetened food and drinks to combat the country’s growing obesity problem.

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