Alcohol industry ‘misleads’ the public, says study

The alcohol industry engages in “false” arguments to block efforts by countries to regulate alcohol marketing, according to a systematic review of research.

The industry, it was claimed, was “misleading” the public in asserting it did not target its market at children — with the study saying there was “strong evidence to the contrary”.

Furthermore, drinks companies frequently “shift the blame” from the product, and the marketing of it, to the consumer.