Fáilte Ireland targets China and Russia in bid to boost visitor numbers

Tourists from far-flung parts of the globe such as Russia, China, and the Middle East are being targeted in a bid to boost visitor numbers from emerging markets.

A group of 45 of the most prominent travel agents from Russia, China, Brazil, India, the Middle East, and South Africa have arrived in Ireland and are being pitched to by members of Ireland’s tourism industry.

The drive to grow visitor numbers from these regions takes place as Fáilte Ireland hosts a workshop for these target markets in the Grand Hotel, Malahide, today.