100% Irish menu feeds family for €100

A leading supermarket chain is claiming it can feed a family of four with a 100% Irish menu for less than €100 a week.

SuperValu’s “eat Irish only menu” has been produced for its Great Irish Event being celebrated in 195 outlets.

The retailer has worked with in-store butchers, bakers, fresh food experts, and Irish suppliers to create a menu that uses quality Irish produce.

SuperValu, part of the Musgrave Group, claims it is one of the few retailers that could create such a diverse menu because of the range of Irish products available in store.

“As a locally-based family retailer, 75% of everything SuperValu sell is sourced or produced in Ireland. The seven-day ‘eat Irish only menu’ reflects this point,” it said yesterday.

SuperValu employs more than 15,000 people.

The retailer said: “SuperValu’s local ownership allows them to buy from local suppliers and producers, and all this commitment serves to reiterate the internationally recognised fact that when you spend €1 locally, three times more stays in the local community.”

The menu, available on SuperValu’s website, offers plenty of choice, even for breakfast, with the option of porridge for as little as €1.27 a day for a family of four, or pancakes for 98c.

For lunch, there is potato salad with smoked bacon and leek vinaigrette for €2.73, or cheese and onion quiche with coleslaw for €3.67. For dinner, there is roast chicken with buttered leeks, mushrooms, and roast potatoes, or ham fillet with swede and mashed potato, all for under €10.

Ray Kelly, SuperValu marketing director, said the company took great pride in supporting Irish food and jobs. “We are firmly committed to Irish communities and so are encouraging people all over Ireland to eat only Irish and local foods as part of our Great Irish Event — not only is this a fun challenge to undertake, but you’ll see just how beneficial it is to your wallet,” he said.

All Irish every day

SuperValu’s 100% Irish menu that will feed a family of four for less than €100 a week.

MONDAY

Breakfast

Porridge, milk, and honey

Total: €1.27

Lunch

Ham and cheese sandwich on brown bread

Total: €2.77

Dinner

Beefburgers with cheese and lettuce, served with home-made chips

Total: €4.32

TUESDAY

Breakfast

Oat muffins

Total: €1.82

Lunch

Bacon, lettuce, and cheese sandwich

Total: €3.22

Dinner

Chicken breast fillets with oven-roasted leeks and baked potatoes

Total: €3.13

WEDNESDAY

Breakfast

Toasted bagels with strawberry jam

Total: €1.60

Lunch

Potato salad with smoked bacon and leek vinaigrette

Total: €2.73

Dinner

Ham fillet served with swede and mashed potato

Total: €2.17

THURSDAY

Breakfast

Porridge with jam

Total: €1.43

Lunch

Spiced beef on speciality brown bread with salad

Total: €5.18

Dinner

Fresh chicken goujons served with baked beans and baked potatoes

Total: €6.38

FRIDAY

Breakfast

Sweet or savoury pancakes

Total: €0.98

Lunch

Omelette with cheese and mushrooms served with salad

Total: €3.74

Dinner

Beef hot pot

Total: €2.94

SATURDAY

Breakfast

Pork sausage with poached egg

Total: €2.43

Lunch

Leek and potato soup

Total: €3.24

Dinner

Pork chops served with mashed swede and baked potatoes

Total: €2.62

SUNDAY

Breakfast

Full Irish breakfast

Total: €5.43

Lunch

Cheese and onion quiche with coleslaw

Total: €3.67

Dinner

Roast chicken with buttered leeks and mushrooms and roasted potatoes

Total: €8.57

Snacks and treats

Yoghurt, crisps, and scones

Total: €5.79

TOTAL: €95.43

*More information: http://supervalu.ie/great-irish-event/eat-irish-challenge/