Tipp’s take on Jamie Oliver

FOOD producers in Tipperary are doing a Jamie Oliver and going directly to schools to raise awareness of local produce and the importance of food to the economy.

The Food Connect project is aimed at linking schools with the people who grow, rear and make food in the area and promote local produce.

The brainchild of the Tipperary Food Producers Group, the project involves 11 secondary schools across the north and south of the county and uses websites like Twitter and Facebook to get young people interested in local food.