Anti-smoking drive to go after ‘stupid teens’

TEENS Are Stupid is the title of a new campaign aimed at discouraging young people from smoking.

The campaign, which is being run by the Irish Cancer Society, will centre on Corporate Tobacco Man, a fictional character representing the tobacco industry.

Corporate Tobacco Man will be popping up in many different places over the next few months trying to get more ‘stupid teens’ to start smoking and become dedicated and life-long customers.