Sinn Féin leader going ‘primetime’ with Ard Fheis speech
At its annual Ard Fheis on March 6, Sinn Féin president Gerry Adams will deliver his televised address at the later hour of 8.30pm rather than the usual 5pm.
The goal is to reach a wider audience at a time when Sinn Féin is struggling to sell its message.