50,000 ditch their bikinis for piste-filled fun
An average of 50,000 Irish people jet off each year to the slopes, and despite the downturn in the economy, experts predict that even more people will be trading in their bikinis for skis this winter.
Topflight managing director Tony Collins said that in order to cater for the growing demand, the company has introduced extra flights, new resorts and value deals particularly in low season.