Young readers vital for success

THE ability of newspapers to attract young readers determine their future success, the World Association of Newspapers congress in Dublin was told yesterday.

Faced with increasing competition from a variety of hi-tech media including the internet, several speakers highlighted the problem for newspapers in attracting young audiences.

The future for the industry was the focus of the final session of the four-day congress at the RDS, which was attended by 1,200 publishers and editors of the world’s leading newspapers.