Michelin helping Irish tyre dealers with personalised websites

Irish tyre dealers can now roll out a personalised website in just two hours with the help of Michelin Click2Sell — described as a flexible “website in a box” that helps dealerships build their online presence.

Available to any tyre dealer, Click2Sell is believed to be the only tyre manufacturer-backed website-building package to allow Irish dealerships the freedom to promote their chosen tyre range online.

Built around a flexible template that can be customised to match the dealership’s branding, the website allows dealers to add applications such as pay-in-store stock reservation and services such as air conditioning recharging and wheel alignment through an online appointment booking system.

Commenting, Nick Gilbert, Digital Marketing Manager at Michelin, says: “We want to help independent tyre dealerships to get the best from the online marketplace. With Click2Sell, dealers don’t need to have any prior digital experience to get up and running fast.”

Dealers seeking further information are advised to contact their local Michelin account manager.