Not just any woman, but one of a certain age and demeanour, of a certain social standing and probably an empty-nester too.
This woman came into my mind’s eye as I looked at the virgin-white colour scheme of the C-Class Coupe. I saw her carelessly sling her Christian Louboutin black calfskin Eloise handbag into the passenger seat as she emerged from that new suburban nail bar and wafted her Dolce & Gabbana clad ass behind the wheel. She was on her way to the golf club.
I saw her drive away, nonchalantly tossing her costly blond bangs to catch the breeze coming in the open windows. I saw her drive away in that gleaming white Mercedes C-Class Coupe.
Fantasy? I’m not so sure.
I don’t have any figures to back up the suspicion I am about to unload upon you, but if I was a betting man — and I am — I would have a good few quid on the supposition that more women buy Mercedes C-Class Coupes than men. My thoughts on this matter are coloured simply by the fact that women are drawn to certain types of car than men are.
Small coupes; convertibles of any kind; small SUVs; cars with cutesy appeal (VW Beetle etc.). These are all cars that appeal to women drivers. And, being a small coupe the Mercedes is a car that will be very favourably received by women drivers.
I am genuinely not being sexist or misogynistic here and I do realise that, sadly, for many women the reality of driving involves only the grinding day-to-day practicality of the family people carrier; small coupes, convertibles, SUVs and cutesy oddments are largely of the realm of single women or married women with only the husband and the dog left at home.
In any event, I truly suspect that such as the C-Class Coupe will resonate more with women than men, but even if that is the case I’d have to say that men are missing out on something good here.
The new C-Class Coupe is a fine looking car, although I did not personally particularly like the styling treatment given to the rear of the car, as I thought it looked over-wrought and not in fitting with the otherwise excellent design.
On the road though, it is a much better driving proposition than its predecessor and now certainly a lot closer - ability-wise - to competitors such as the 4 Series BMW.
The test car had the new 2.1 litre turbodiesel fitted and while this unit is understandably ‘diesely’ by nature, it is one of the most sophisticated of its kind around. It has a top speed of 234kph, a 0-100kph time of 7.5 seconds, will return 4.3 l/100km figure (65mpg) and emit 109g/km for an annual tax bill of jut €190.
All good there then. Yes, but I would have to recommend that if you are not doing the many thousands of kilometres - 25,000+ - per year that is needed to make a diesel work properly, then look to the petrol versions.
The twin-turbo engine is quite gruff in this car at lower speeds and under acceleration, but when you are at cruising speed in top gear you can barely hear the thing at all. And with the nine speed 9G-Tronic automatic “box, you have the choice of using either the paddle shifts or simply letting it look after its” own affairs.
On the road it is not the ultimate thing in finesse, but it has enough about it to ensure there is no nervousness in the driving seat when tackling fast sweepers; this coupe is good at its’ job — maybe not quite so good as others — but very grippy while also having a very acceptable ride quality.
State-of-the-art electronics and infotainment systems make it very easy to live with and the choices available on spec will not quite rob you blind, but some of the options are far from cheap.
A very nice little car then and one which will, I confidently predict, appeal more to those of the fairer sex.