IRISH consumers drank 18 million litres less of Britvic products such as 7Up and Ballygowan in the last trading year as sales in pubs plunged.

Drinks firm Britvic today said the strength of brands such as Robinsons and Fruit Shoot was helping it outperform the rest of the market.

Soft drinks company Britvic have today reported a revenue performance of £690m (€875m) for the first half of 2008, an increase of 29.9% on the previous year.

Drinks group Britvic warned sales of Tango and Pepsi were under pressure today as consumers continued their drive for healthier lifestyles.