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Secret GAA Coach: Female participation in the GAA needs to be more than 'chicks with sticks'

A US study by Richman and Shaffer concluded that ‘greater pre-college sport participation predicted higher self-esteem’.
Secret GAA Coach: Female participation in the GAA needs to be more than 'chicks with sticks'

Pic: iStock

Some 20 years ago, in an effort to promote camogie, the slogan ‘Chicks with Sticks’ was adopted. 

One particular daily newspaper championed it. Letters to the editor flooded in rightly calling out the offensive terminology. Thankfully, that killed it.

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