How to save money on your big Christmas supermarket shop

Supermarkets are very clever at getting us to part with our hard-earned cash and a lot of research goes into how stores are laid out and where items are placed. You have to shop smart to overcome the tricks they play.

Here are our top tips for tackling the big shop ahead of Christmas.

There’s that one ‘big shop’ that most people undertake just before Christmas and it can be daunting to even think about having to battle the crowds.

However, it doesn’t have to be something to dread if you plan a little ahead of time.