Orla Daly: I learned to only spend what you can afford after living on 30c noodles for weeks

Orla Daly, founder of luxury alpaca sweater brand Cayo
If you are comfortable everything else is just a bonus. It is important for me to be comfortable but money is not a main motivator for me in life or work. I set up my business because I was passionate about my product. Yes it has to be profitable to continue, but that is not my main motivation. I don't think a business will succeed if the right energy is not behind it and making money is the only goal.