How will Jennifer Aniston's new line compare to other celebrity beauty brands?

The actress launched her new haircare brand LolaVie this week, but how will it stand up to these seven leading celeb beauty lines already on shelves?

Jennifer Aniston launched LolaVie today. Picture: LolaVie.

Jennifer Aniston has officially launched her new brand LolaVie, with hair care products designed by the Friends star set to hit shelves in the US from today.

The cruelty-free line promises to “combine the best of science and nature” and has made its debut by releasing a glossing detangler spray online for $25.