Meet Alva Cullen, the mum who wrote a letter to Dunnes - and ended up creating a clothing line for kids with special needs

Alva Cullen was sitting in her kitchen one morning when she had a brainwave. She sent an email to Dunnes Stores asking if the company would consider starting a new clothing range. It was a gamble;
Meet Alva Cullen, the mum who wrote a letter to Dunnes - and ended up creating a clothing line for kids with special needs
Sorcha Cullen (13) pictured with her mum Alva. Dunnes Stores have designed a whole range of clothes for children with disabilites after Alva wrote them a letter explaining the difficulties Irish parents face finding clothes for their children with additional needs. Picture Ciara Wilkinson.

Alva Cullen was sitting in her kitchen one morning when she had a brainwave. She sent an email to Dunnes Stores asking if the company would consider starting a new clothing range. It was a gamble;

the target market was small, but she was passionate about helping children with additional needs.

Already a subscriber? Sign in

You have reached your article limit.

Subscribe to access all of the Irish Examiner.

Annual €130 €80

Best value

Monthly €12€6 / month

More in this section

Lifestyle

Newsletter

The best food, health, entertainment and lifestyle content from the Irish Examiner, direct to your inbox.

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited