Nailing the trend

Celebrities love their nail art and polish sales are booming. So what’s the allure of the high concept manicure? Kirstie McDermott reports

Nailing the trend

HANDS UP if you can name the three Olympic events that took place in Britain’s capital in 2012? Okay — numbers one and two are easy: we all oohed and aaahed to Danny Boyle’s awesome Olympics opening ceremony and wore grooves in our couch cushions as the sporting action proceeded over the following weeks. Once the Paralymics started, we cheered our home-grown athletes till we were hoarse as they enjoyed unprecedented medal success.

The third event? Well, now that’d be a bit more off the beaten track. In September, Nailympics London, an international nail artistry competition, took place for the eighth year in a row, and while there were no Irish winners among the gongs for competitions for Acrylic Nail Sculpture, Stiletto Nails (ouch, sounds painful) and Mixed Media Boxed Nail Art, the list of names taking the honours hammers home just how global the mania for embellished talons has become.

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