Opinions are mixed towards this year's John Lewis ad featuring #BusterTheBoxer

In a week that has many people feeling like an emotional wreck, John Lewis chose to add to the rollercoaster of feels by releasing their annual tear-jerking Christmas ad - but this time it was a little different.

In a departure from their usual heartbreaking adverts like the Man on the Moon or everyone's favourite Monty The Penguin, the department store seemed to choose a more uplifting, heartwarming story for this years.

Meet Buster the Boxer.