Why you won't forget this new typeface

Sceptical about the efficacy of a font designed to encourage better memory function, Geraldine Walsh put Sans Forgetica to the test, with a little help from an Ed Sheeran song

Anything that gives our memory a boost is welcome, but I for one am usually dubious about whether it works. I’ve questioned why a healthy diet would juice up my brain power, I’ve wondered if routine gym sessions while listening to Ed Sheeran would make me remember the song lyrics (making up my own words is preferable to remembering them in my case) and I’ve given my brain the necessary workout with crosswords and Sudoku.