Breastfeeding is not 'easy' – stop telling new mothers that it is

It’s difficult to talk about breastfeeding in a productive way right now, writes Amy Brown.

On the one hand, the UK’s breastfeeding rates are so low, that campaigns such as National Breastfeeding week have become really important in encouraging more people to support it. Unfortunately, at the same time, these events often stir up a lot of hurt, by reminding many women why we have such low rates in the first place. Whether they are breastfeeding, struggling to, or find they can’t, far too many women experience a lack of support in feeding their baby.