Taste the Nation: My Goodness is changing the game for vegan food in Cork City

From filling the holes in Cork’s vegan fast-food offering, to a growing range of kefirs, as well as its extensive involvement in the city’s community and environmental movements, My Goodness has been leading radical change from its stalls at the English Market, farmer’s markets and festivals.

Donal and Virginia O'Gara, owners of My Goodness in the English Market, Cork, pictured in 2020. Pic: Denis Minihane.

While the use of gut-friendly, fermented foodstuffs like kimchi and their famous ‘notcho’ cheeze’ offerings have helped place them as a firm favourite in Cork’s vegan and vegetarian communities, a busy Covid-19 period saw Cork food company My Goodness tee up for a post-crisis hike in business.

Not only has the return of tourist trade to their flagship English Market stall kept them going, but the rise of casual diners who might class themselves as ‘vegan-curious’ has definitely taken the crew by surprise across their regular locations, says co-founder Virginia O’Gara.