Signpost: Chasing improvement while 'keeping it simple'

Peadar O'Driscoll in West Cork.

Peadar milks 70 cows in Church Cross, Skibbereen - the home of our Olympic medal rowers - with help from his mother, Mary, who oversees calf-rearing, and brother, Conor, who lends a hand when he can.

The farm is fragmented and consists of 46 hectares with an overall farm stocking rate of 2.3 livestock units per hectare on a grazing platform of 30 hectares.