World Dairy Summit win for NDC HealthFest advice for teenagers

The National Dairy Council has won an international dairy marketing award, against stiff opposition from France and California.
World Dairy Summit win for NDC HealthFest advice for teenagers

At the recent World Dairy Summit in Rotterdam, the NDC was presented with the annual Yves Boutonnat IMP (International Milk Promotion) Trophy award, for its HealthFest 2016 initiative to promote dairy for teenagers and healthy living.

The International Milk Promotion group’s 17 member countries nominate entries for the award, and the three finalists selected this year were CNIEL in France, the Dairy Council of California, and the NDC in Ireland.

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