Bord Bia: Increasing opportunity for Irish beef in Chinese market
Beef sector manager Mark Zieg said China, one of the world’s biggest beef importers, is showing no signs of decrease in demand for Irish beef due to its proven excellent quality and traceability.
Although pork and chicken are the main meats in China, last year an estimated 467,143 tonnes of frozen beef were exported directly to China. The figures were based upon statistics from Chinese customs.
