Sixth-biggest dairy processor Royal FrieslandCampina pays farmers to rein in milk supply

Royal FrieslandCampina has shaken up the dairy industry with a temporary measure to pay dairy farmers to rein in their milk production.

The world’s sixth largest dairy company, with annual revenue of €11.3bn, it offers €2 per 100 kg to farmers who keep a temporary lid on their milk supply, because the company’s processing capacity will be insufficient for the expected milk volume until the middle of February.

In other countries, a different course of action might have been taken.