Ireland’s beef sector on track to being most carbon-efficient in EU

The report on the first three years of Bord Bia’s groundbreaking ‘Origin Green’ programme states that this could be achieved if the carbon footprint of the beef herd was reduced by 10% through specified performance measures.
‘Origin Green’ is the world’s first sustainability programme for a country’s entire food and drink sector and will soon be extended to retail and food service to complete the food supply chain.