Precision farming technology the way forward

Precision farming technologies offer the only way to move forward in food production, according to one of the speakers at the recent Oxford Farming Conference in the UK.

To be more efficient, use less inputs, have less of an environmental impact, precision farming is the answer, said Jake Freestone, who manages the 1,560-hectare Overbury Farms estate on the Gloucestershire-Worcestershire border.

He said precision farming offers three main benefits — first and foremost the cost saving, environmental benefits secondly, and benefits in marketing.