Companies target British market

IRISH seafood companies, exhibiting for the first time at the Speciality and Fine Food Fair which began in London yesterday, are set to target the €1.6 billion British market.

This was revealed as the companies presented a range of speciality seafood at the exhibition in Olympia under the banner of Bord Iascaigh Mhara (BIM) and the Irish Sea Fisheries Board.

BIM chief executive Pat Keogh said the event is a great opportunity to showcase the breadth of speciality seafood from Ireland and to introduce the Quality Seafood (QS) symbol to the British retail market.

“Consumers are assured that seafood products carrying the distinctive symbol meet the highest standards through every stage of production,” he said.

Mr Keogh said BIM is delighted to be at the Fair with such an excellent group of Irish seafood companies showing a diverse range of premium quality products.

“There is a growing demand for Irish speciality products in Britain and BIM is working closely with Bord Bia to develop this market,” he said.

Mr Keogh said BIM will be working in partnership with the industry to put in place a long-term strategy that facilitates seafood companies to realise the potential of the British retail sector and to manage relationships with key buyers.

Two of the exhibiting companies, Fastnet Mussels and Bantry Bay Seafoods, both based in West Cork, hold the QS symbol for chilled mussel.

Other exhibitors under the BIM banner are Origin Seafood, Killybegs, Co Donegal, Irish Seaspray, Lettermore, Connemara, Co Galway and Carr Seafood Group, Curraglass, Co Cork.

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