Revenue took in €3.3m in unpaid tax from social media influencers

Revenue's 2025 annual report shows total gross receipts in 2025 were €157bn

Revenue took in over €3.3m in unpaid tax receipts from influencers, including almost €1m in interest and penalties, the tax authority's 2025 annual report published on Thursday said. 

Revenue took in over €3.3m in unpaid tax receipts from influencers, including almost €1m in interest and penalties, the tax authority's 2025 annual report published on Thursday said. 

The report said 145 Level 2 interventions - which are risk reviews or audits - were initiated over the year, yielding over €3.3m, covering all streams of income, including both monetary and non-monetary compensation, received by individuals engaged in content creation on social media and other online platforms. "This includes income generated directly through platform-based payments, sponsorships, brand collaborations, gifts-in-kind and other non-cash benefits."